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Market Analysis Global  Potato Chips Market Revenue  is witnessing a boom fueled by the changes in food patterns of the masses. Potato chips is one of the most easily available snacks in the market that appeals to consumers belonging to all age groups. Although the market has already penetrated the target segment, it is anticipated to attract a larger consumer base in the years to come. Also, the rising demand for convenience food in conjunction with a sedentary lifestyle is expected to augment the potato chips market over the next couple of years. Flavor innovation is one of the key areas of focus for the market players. In order to capitalize on the market growth, the industry leaders are emphasizing on the introduction of new flavors to satiate the taste buds of the consumers and gain an edge over competitors. In addition, the emphasis is also placed on the packaging of the product. Investments are projected to increase in packaging for attracting the consumers. It is...

Market Overview Global  Potato Chips Market  is growing substantially and is projected to capture a healthy CAGR and achieve million-dollar growth over the forecast period 2017-2024. The growth can be attributed to growth in the savory snacks market which is favoring the growth of the chips market. Growing demand for convenience food, changing eating habits, easy availability and affordability of potato chips are the primary drivers of the market.  Additionally, the introduction of newer flavors owing to increased demand for innovative varieties of flavors has resulted in a plethora of tastes and novel additions to the chips market. Rise in demand for packaged and on-the-go-foods owing to hectic time schedules, the rise in disposable income, and the rise in young population who prefer potato chips and the introduction of attractive and smaller packages are augmenting the growth of the market. Even though the  Potato Chips Market Revenue  is a lucrative one...