Matcha Tea Market Size, Share, Industry Segment, Global Demand by Forecast to 2023
Market Overview: Gauging & evaluating the potential
of this speciality Tea market to upsurge in the years to come, Market
Research Future has recently published a study report asserting that the
global Matcha Tea Market will accrue e USD 5.62 Billion by 2023,
registering 9.69% of a CAGR during the period of 2017 to 2023. Matcha Tea a Speciality tea, although formed
from finely powdered green tea; has different processes of harvesting and
preparing. Harvested by covering the tea
plant with a cloth Matcha Tea is prepared by simmering the tea power and then
whisking the decoction to froth using a bamboo stick. These different processes offer it a better
texture, a deep flavour along with high degrees of amino acid/ L-theanine that
inhibit probable side-effects of caffeine. According to medical science,
L-Theanine acting upon the brains functioning gives a feeling of relaxation
& well-being. By creating alpha waves, it induces a relaxed yet alert
state.
Moreover,
consumption of this tea ensures supply of vitamins and minerals in small amount
and rich antioxidants such as polyphenols, a tried & tested formula to prevent
heart disease and cancer as well as to control blood pressure, sugar levels,
and aging. Similarly, EGCG, another polyphenol in matcha is effective for
boosting metabolism of the body. While slowing the growth of cancer cells. These health benefits offered by the Matcha
Tea are widening its uptake all over and augmenting its demand are
escalating its market size on the global platform. Over the past couple of
years Match Tea has evolved greatly.
Leading Key Players: The market is substantially
competitive yet consolidated due to the limited number of players operating in
the market. Strategic partnerships between Key players support the growth and
expansion plans of the key players during the forecast period. The Key players
operating in the market compete based on product portfolio, quality &
product launch, and reputation. They aim to achieve this by providing excellent
customer service, reliable delivery, competitive pricing, and free shipping.
Tata
Global Beverages Ltd (India), AOI Tea Company (U.S.), Aiya Co. Ltd. (Japan),
Nestlé SA (Switzerland), The Unilever Group (U.K.), Marukyu Koyamaen Co. Ltd.
(Japan) and ITO EN, LTD. (Japan) are some of the prominent players
profiled in MRFR Analysis and are at the forefront of competition in the Global
Matcha Tea Market.
Industry/ Innovation/ Related News: January
25, 2018 - Tea House (US) a hub for speciality Tea introduced Match Tea blended
with Rice Beeer naming it as Matcha Beeer. This green brew is developed after
years of trials to give the best one. Rice Beeer was specifically chosen due to
its low alhcol content, light finish and natural sweetness. The Tea House says that the best time to
enjoy the Matcha Beeer is after the workout or just before the sunset.
February
10, 2018 – Japanese convenience stores, one of Kyoto’s best chain confectioners
introduced its new product – ‘matcha green tea bun’.
Browse Complete Cooked Research Report Enabled with Respective
Tables and Figures is Available @ https://www.marketresearchfuture.com/reports/matcha-tea-market-2382
Segments: The Global Matcha Tea Market is
segmented in to 5 key dynamics for the convenience of the report and enhanced
understanding;
By Type : Comprises Caffeinated & Decaffeinated.
By Form:
Powder, Loose Leaf, Tea Bags and other.
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